37% Increase in completed registrations

5-7 minute time reduction completion rate

My Role: UX Design

Worked with: Business Stakeholders, Product Owners & manager, Copywriter, Developers, UX Designer

Currently undergoing A/B testing

My Role: UX & Visual Design

Worked with: Business Stakeholders, Product Owners & manager, Copywriter, Developers, UX Designer

Scaleable Design System, Flexible and adaptable responsive design

Eliminated redundant website hosting fees, increased build time efficiency, and reduced duplicate development cost functions by consolidating use of 3 CMS platforms: Adobe, Tridion, and Crown Peak, building out a global pattern library on 1 single CMS platform.

Cost reduction in future implementation development

Satisfied and avoided multi-million-dollar lawsuit by meeting level AA compliance, delivering web content accessibility guidelines, ensuring the MetLife.com US website was accessible for those with disabilities.

My Role: UX & Visual Design

Worked with: Director of UX, UX Designer, Visual Designer, Developer

Scaleable Design System, Flexible and adaptable, responsive, AA compliance design

Drove greater brand awareness, boosted NPS satisfaction and increased revenue as lead designer on the digital transformation of the MetLife Brand including the strategic separation from 30+ year PEANUTS partnership with MetLife.

Social Media Campaigns: Generated higher post views and impression impact as social media consultant for Morgan Stanley by curating custom content for Wealth Management team to use.

My Role: Visual Designer

Worked with: Director of UX, UX Designer, Developer & Copyrighters